The Aspen Institute

This forum, the second in FIELD’s sustainability series, examines how Justine Petersen, an organization in St. Louis, Mo., is pursuing equity capital as part of a scale-up and sustainability strategy. The publication explains how sustainability is a balancing act that involves keeping mission, organizational capacity and capitalization in line. It also describes how Justine Petersen has effectively captured earned revenue and performance-based grants, but still needs both to secure “smarter subsidy” in the form of less restrictive capital, and to begin using its assets to grow the organization and attract new supporters. Justine Petersen’s multipronged approach to accomplishing those goals is detailed in the publication.