Ready, Set, Launch: A Country-Level Launch Planning Guide for Global Health Innovations
READY, SET, LAUNCH brings a sharp focus to the critical pivot from global product development to targeted country selection and launch planning. With input from a diverse set of practitioners and lessons gathered from successful and not-so-successful launches, this work brings together guidance, tools, and case studies to support the development of a country scale-up strategy and operational launch plan.
A panel of global health practitioners – innovators, manufacturers, implementers, and donors – will share their experiences introducing global health innovations grounded in the lessons from READY, SET, LAUNCH and discuss how we can practically put its principles to use.
Erica Frenkel, Chief Operating Officer, Gradian Health Systems
David Milestone, Deputy Director, Center for Accelerating Innovation and Impact
Kate Schroder, Senior Director of Essential Medicines Initiative, Clinton Health Access Initiative, Inc.
Olayinka Umar-Farouk, Senior Newborn Health Specialist, Maternal and Child Survival Program
Introduction:
Peggy Clark, Vice President, Policy Programs, The Aspen Institute and Executive Director, Aspen Global Health and Development
Wendy Taylor, Director, Center for Accelerating Innovation and Impact